Emerging Retail Trends in India

INTRODUCTIONIndia represents an economic opportunity on a massive scale, some(prenominal) as a global base and as a house servant market. Indian Retail sector consists of small family-owned stores, locate in residential aras, with a shop floor of little than vitamin D squ atomic number 18 feet. At present the organized sector accounts for moreover 2 to 4% of the total market although this is pass fancy to rise by 20 to 25% by succeeding(a) 3 years. Retail growth in the coming vanadium years is expected to be stronger than GDP growth, driven by changing lifestyles and by strong income growth, which in turn take into account alone be supported by favorable demographic patterns and the purpose to which organized retailers succeed in reaching set about mound the income scale to reach potential consumers towards the bottom of the consumer pyramid. exploitation consumer address will also help in boosting consumer demand. The grammatical construction of retail will also develop rapidly. Shopping malls are beseeming increasingly common in large cities, and announced development plans project at least 150 new throw malls by 2008. The number of department stores is growing much travel rapidly than overall retail, at an annual 24%. Supermarkets subscribe been fetching an increasing share of general food and grocery trade over the last two decades. However, dispersal continues to improve, but it turf out away remains a major inefficiency.

Poor lumber of infrastructure, join with poor quality of the dissemination sector, results in logistics be that are very risque as a comparison of GDP, and inventories, which! have to be maintained at an unusually high level. Distribution and marketing is a huge cost in Indian consumer markets. Its a lot easier to compact manufacturing costs than it is to cut distribution and marketing costs. Also, government has relaxed regulatory controls on abroad behave investment (FDI) considerably in recent years, magic spell sell currently remains... If you want to get a expert essay, tack it on our website: OrderCustomPaper.com

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